Raising Cane’s to Make St. Louis Debut with 2 Mall Openings

Chicken fingers restaurants to open in Galleria, Mid Rivers Mall on Thursday 

ST. LOUIS (March 26, 2013) – Chicken finger lovers in and around St. Louis can practically taste the premium tenderloins, crinkle-cut fries, Texas Toast, sweet tea and, of course, that secret recipe Cane’s sauce already.

Fortunately, they won’t have to let their imaginations do the work much longer.  Baton Rouge-based Raising Cane’s Chicken Fingers will open its first two restaurants in the St. Louis area on Thursday, March 28th.   Cane’s newest locations – in the Saint Louis Galleria Mall and the Mid Rivers Mall in St. Peters – will also mark the chain’s long-awaited entry into Missouri.  The restaurants will be Raising Cane’s 153rd and 154th overall across 18 states.

Known for its ONE LOVE® – quality chicken finger meals – Raising Cane’s is in the midst of a rapid nationwide expansion. 

“St. Louis is an extremely vibrant city with its own unique character, and I’m thrilled that we’re finally ready to introduce our ONE LOVE to a new group of Caniacs here,” said Todd Graves, founder and CEO of Raising Cane’s.  “We believe this will be an ideal market for our brand, and we intend to bring great jobs, great chicken finger meals and great community support to St. Louis and beyond over the months and years ahead.”

District Manager Damon Thomas shares Graves’ enthusiasm for the company’s newest market.

“St. Louis is a great place to live, work and shop, so it makes sense that our first two Raising Cane’s would be mall locations,” said Thomas.  “It’s cool because I’ve met a lot of Caniacs already, and they’ve obviously been spreading the word about our ONE LOVE.  The buzz has been building here for weeks, so I can’t wait to get rolling!”

Last month, Raising Cane’s earned the distinction of #1 Quick Service Restaurant Chain in the Nation for 2012, according to the authoritative Sandelman & Associates Quick-Track study.  In addition to scoring top overall honors, Cane’s earned six additional first-place awards.  More than 63 percent of Raising Cane’s customers rated their most recent visit “excellent” overall (rating of “5” on a 5-point scale).

The company is likewise distinguished by its generous support of the communities it serves.

On March 22nd, Cane’s Crewmembers from the Galleria restaurant will be volunteering at the Stray Rescue of Saint Louis animal shelter, walking and playing with the dogs and cleaning their blankets.

Just a few miles away, Crewmembers from the Mid Rivers Mall location will be working at Rabbit Run Park in St. Peters.  They will be pitching in on various clean-up jobs as part of the park’s beautification efforts.

“Active support of our local communities is a huge part of Raising Cane’s DNA, so you’ll see us getting heavily involved in St. Louis’ schools and other non-profit organizations over the coming months and years,” said Thomas. 

Grand opening ribbon-cutting ceremonies will be conducted at both restaurants at 9:30 AM on March 28th.  The Richmond Heights Chamber of Commerce will be on hand for the Galleria opening, along with the Saint Louis Galleria Mall management.  The Greater St. Charles County Chamber of Commerce and Mid Rivers Mall Management will participate in the Mid Rivers festivities. First-time visitors to the ceremonies are in for a treat, as 35-40 newly hired Crewmembers will be performing their traditional cheers and other high-energy chants to launch the new locations in unique Cane’s fashion. 

Both restaurants will officially open to the public at 10:00 AM.  The first 100 customers at each location will receive a commemorative Galleria or Mid Rivers Mall Cane’s T-shirt, along with a voucher for a free Box Combo that may be redeemed on a subsequent visit.  (The voucher is not valid on Opening Day.)

Between March 28th and April 4th, St. Louis customers will also be invited to participate in the company’s “Give Back Giveaway” tradition, in which one customer from each restaurant will win a $1,000 donation to his or her local charity of choice, along with Free Cane’s for a Year

 

ABOUT RAISING CANE'S®:

Founded by Todd Graves in 1996 in Baton Rouge, La., RAISING CANE'S CHICKEN FINGERS has more than 150 restaurants in 18 states with multiple new restaurants under construction. The company has ONE LOVE®—quality chicken finger meals—and is continually recognized for its unique business model and customer satisfaction. Raising Cane’s vision is to have restaurants all over the world and be the brand for quality chicken finger meals, a great crew, cool culture, and active community involvement.

More information is available at www.RaisingCanes.com.   

Contact: Ladd Biro, Champion Management 

972.930.9933; lbiro@championmgt.com

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